As a digital marketer and content creator living in Sweden, I often noticed a gap within the Bangladeshi community in Sweden—especially when it comes to connecting businesses with the right audience. There are many Bangladeshi businesses here, but they are…
Recently, I had the opportunity to return to Daffodil International University (DIU)—this time not as a student, but as a speaker. I was invited by the DIU Marketing Club to conduct a session titled “Marketing Beyond Borders: Studying Abroad &…
A few days ago I came across a headline that instantly caught my eye as a marketing student: “Pakistani café Sattar Buksh wins trademark battle against Starbucks.”Yes, you read that right. A small, witty café from Karachi just defeated…